When I first partnered with Fit + Scrubs, the challenge wasn't just about spending a budget—it was about efficiency. They had a great product, but their Google and TikTok ad accounts needed a specialist's eye to bridge the gap between "running ads" and "profitable scaling."
I dove deep into their full-funnel strategy, cleaning up fragmented campaigns and implementing a strict ROAS-driven framework. By focusing on high-intent search terms on Google and viral-style creative hooks on TikTok, we transformed their digital presence.
It wasn't just about the dashboard numbers; it was about building a reliable customer acquisition machine that allowed the founders to focus back on the product while I handled the heavy lifting of daily budget optimizations and strategic roadmapping.
"Toni is an expert in his field and did a phenomenal job getting our google ads and tiktok ads to where they needed to be. Highly recommend!"
The result? A streamlined, healthy account that delivered consistent performance across both Search and Social.